ADZUKI SUCCESS STORY
How to improve discoverability of products
INDUSTRY
Fashion Social Network
ADZUKI has developed The WE, an open monetisation style platform, with which users can digitise their entire wardrobes and online shops can connect online fashion products directly to trending social content
THE CHALLENGE
Adzuki wanted to maximize the ability of The WE platform with visual search features to create an easy and effective way to make visuals shoppable.
THE SOLUTION
Search-by-Image is the seamless way to discover fashion instead of flipping through endless pages.
THE RESULTS
Search-by-Image delivers a truly engaging user experience: Less searching time, more visuals connected. Increased revenue!
INSIDE ADZUKI’S SUCCESS
The “real world” photos (or UGC) have many added difficulties (poor resolution, unusual viewpoints, multiple products appearing in the image, instagram filters). Adzuki needs the ultimate AI solutions to efficiently manage this challenge.